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CAF: PUMA new technical partner

CAN 2023
CAF: PUMA new technical partner

The Confederation of African Football (CAF) and sports company PUMA have reached an agreement. The agreement makes PUMA CAF's official technical partner for certain events, including the African Cup of Nations in Côte d'Ivoire 2023.

The agreement comes into effect on November 1, 2023. PUMA will supply the official match ball for CAF tournaments, as well as the referees' kit. The sponsor will also participate in several marketing opportunities, both inside and outside the stadium.

The official launch of the next CAN ball will take place during the draw on Thursday October 12 at 19:00 GMT.

CAF President Dr Patrice Motsepe welcomed the partnership: "We are delighted that PUMA, one of the world's leading sportswear manufacturers, has joined forces with CAF to develop soccer in Africa".Johan Kuhlo, Managing Director EEMEA Distribution at PUMA, said: "Passion for soccer is deeply rooted in Africa, and PUMA has taken a unique and creative approach to partnering its African teams over the years. Our agreement with CAF celebrates this passion for the sport across the continent and we will jointly develop exciting products specifically for African soccer."

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